After reading an article in Monday nights Evening Standard it really got me thinking about the relationship between Influence and Power.
The article was discussing the issues surrounding social media and the growth of the Twitter ?community. It raised the issue of what does it really mean to have 100,000 followers compared to 150? Does this mean you have more power or more influence? An exciting experiment is taking place to test this. Titled the Influence Project you have to sign up and are then given a link to a magazine, you send this link out to your network and the more people that click on the link, the greater your influence.
I think this a fascinating experiment. We are in an age where social media commands so much of how we communicate with, not only friends, but clients too. Does this then mean we exert enough power to influence business decisions?
I am pretty intrigued myself to sign up and see just how powerful I am, not sure what the outcome will be, I'll let you know how I get on! To join in yourself just click on the link below:
http://influenceproject.fastcompany.com/
