Recently spotted by one of our wide eyed reporters on the street, is the amazing 3D billboard advert from Levis, just down the road from us off Shoreditch High Street the massive wave advert could be found complete with real jeans. The ad however has disappeared in last week, maybe because all the jeans had also disappeared, we dont know. Good while it lasted...
London fashion week has once again come and gone and as usual have left us all a bit excited, intrigued and to be honest a bit exhausted. The week also brought with it the launch of Autumn / Winter 2009/10 collection for 'i-am's friends over at Beyond the Valley. The launch also introduced the debut of the Beyond the Valley capsule collection in collaboration with the Broken Hearts, the party saw 500+ guests join to celebrate the launch of the upcoming collaboration. The carnival themed event complete with circus performers, drag queens, Illamasqua make-up parlour, Dermalogica skin-booths, a live performance from NYC band New Look and a special film screening from Emma. To read more about 'i-am's work with Beyond the Valley read the case study here.
Contrary to popular belief the Protein forum has Nothing to do with your 5 a day, but is in-fact a series of talks about digital design and innovation. The 2nd protein forum was held in association with Grok which is a new-format event featuring forward thinking digital art, light installations, video and music which has just run in and around Carnaby. The night itself consisted of talks from Andreas Muller of Nanika, Marc Kremers of Digital Club and Mitch Stratten. The night was a geeks delight ranging from the wholly scripted Flower creations of Andreas Muller thats right no bitmaps , the introduction of as-found.net from the guys at Digital Club and the hightlight of the evening for me from Mitch Stratten who has just created the new Toshiba advert from a completely new filming style called Timesculpture which brings a 4th dimension to filming, 200 digital camcorders and 20,000gb of data later brings us this magical advert. For more information about the Protein Forum visit grokinstitute.com
