How to Change People's behaviour through 'the fun theory'

 This clip has rendered us speechless and smiling! What an innovative way to get a brand message across that also relates to creating changes in people's behavior by altering their experiences - I'd walk from Marble Arch to Old Street to use that tube station on a grey Monday morning! These people show that a great experience is worth investing the time in...Just take a look - piano stairs

Posted By:
Mel

Date:
21st October 2009

Category:
Experience