
It is great to see our interior design director, Pete Champion featuring in this months Propertydrum magazine talking about our work with Douglas & Gordon. We have long been passionate about the power of interior design and the influence it can have on a business. We believe that through great branding and innovative design an agency can propel itself to the top of the market.
We know that through effective design we can challenge people's misconceptions of how Estate Agents function. They are seen as imposing places where people lurk behind desks, tapping away at their computers and are completely unapproachable. We will alter the design so they become warm and inviting environments all of which help create a great customer experience. It is then through the creation of these great experiences that an agency will undoubtedly increase footfall and sales.
We are so excited with the work we have created with D&G and thank them for their input in allowing us to create these bespoke customer focused environments.
If you have any questions or would like to talk more about the other projects we have completed please within this industry please contact me on claireevans@I-amonline.com

Jon Burgerman and Ustwo™ launch Inkstrumental™
After almost a year in the making, working with the world famous artist Jon Burgerman - Ustwo™ finally announces the launch of the already infamous Inkstrumental™.
The app lets you make and share crazy music with your friends. You can choose from a vast array of characters, each with their own weird sound that when tapped, is automatically played, recorded and added to the wonky, hypnotic, rolling beats.
Our friends over at Ustwo are holding the launch do over at the Apple store on Regent Street tomorrow night - be there or be square and music-less...

So hot off the press they don't even have their black lids on yet but we think they are too lovely not to share yet...here is a sneak peak of our work that is going live in Itsu restaurants today...
Stay tuned for more about the work we are doing with Julian Metcalfe and the soon to go live new Itsu restaurant in Cheapside...

Fancy getting some classic Danish chic at affordable prices? Get to the Danish pop-up furniture sale this weekend - we will be lining up...

The modern newly designed brand identity and store design we created as part of the full customer experience for Svetski Footwear is now live in Russia. It is currently being rolled out across both brand owned stores and franchises throughout the country. Just received the first images back from the guys at Svetski and we are so pleased..it's looking great.

if only i-am had office showers...

We are loving these itsy bitsy classics....best to get them design trained early and they are SO cute..have a look

These guys have taken Tights to the next level by creating a beautiful leg-wear designs that go beyond stockings and fishnets and turn your pins into living walking, running works of art!

As the tradeshow season arrives, one of the premier contemporary shows in the industry, (capsule) has teamed up with legendary notebook design company Moleskine on a special edition book set. The set features a planner, as well as a sketchbook, both wrapped in a belly band featuring artwork by German artist Tina Berning, who is the featured (capsule) artist this season. The books are debossed with the following: “A useful (capsule) Moleskine book for notes, contacts, flight times, asterisks, business cards, sketches, parentheses, good and bad ideas, poems, forecasts, quotes, first drafts, zigzags, lyrics, storyboards, swatches, equations, web addresses, exclamation points, photos, secrets and plans.”

Our latest creation for Tony over at Comptoir Libanais has just gone Live at the O2 Centre in Finchley and we love it it - go and take a look and grab yourself some Hommos & Pitta or Baba Ghanuj!

London could have a very different skyline in the future .
The Cloud was shortlisted in a competition set-up by London Mayor Boris Johnson.
The structure draws on work by artist Tomas Saraceno, a German-based designer.
The Cloud is just shortlisted but we think this could be very exciting for London
and would make a great change from the gray dull clouds we see every day!
Have a look at The Cloud

52 artists and designers have got together to support the Shelter House of Cards Campaign. Big names include Damien Hirst, Vivienne Westwood and Neville Brody amongst others.
The site for the full pack of designs is also very nice with a variation of designs and inspiration, take a look here.
It started in 2008 with some cool posters and a lovely 60 second TV ad which you can see here.

Our good buddies and favourite young hot (in more than one sense) architects, Julia Feix and Tarek Merlin have just heard they've been shortlisted on what must be one of the more exciting projects of the next few years in London, Gasometer 8 at Kings X. Their characteristically inspiring proposal for a place of fun inside this splendid old structure includes enormous slides and what will surely be the world's biggest trampoline. Fun is highly underrated these jaded & cynical days, so this assuredly gets our vote. Check out more on this at their site. Good luck with the next phase, guys x

We are pleased to announce one of our latest projects with Comptoir Libanais, an exciting new Middle Eastern dining experience in the heart of London. Comptoir Libanais serves a fresh middle-eastern inspired menu in relaxed and stylish surroundings. Comptoir caters for a diverse range of diners with a wide menu ranging from a variety of breads, falafal and wraps to the all-encompassing mezze plates, all of this in a cool eclectic middle-eastern style environment. 'i-am' have been asked by Comptoir Libanais to help develop all aspects of the experience including; the identity and interiors of existing and future restaurants.

Popping over to Paris last week 'i-am' couldn't resist the David Lachapelle showcase. Love him or hate him you just cant ignore him; David Lachapelle's catalogue of work is enormous and diverse and this is the first time you can see a retrospective of over 200 pieces all in one place.
The Monnaie de Paris plays host to the exhibition, which houses works ranging from his latest distopian 'anti-commodity art' to some of his better known celebrity portraits including the renowned 'Hi Bitch, Bye Bitch' Paris Hilton portrait.
Films documenting the installation play throughout taking us on a journey from his earlier poppier pieces to the latest distopian commentary works such as 'Holy War; a post-apocalyptic,homo-erotic mashup...no really! The retrospective runs till June and its one experience not to miss...

Recently discovered on the 'i-am' travels was the Farmers Daughters Hotel in LA, a beautiful critically acclaimed and unique boutique hotel in central L.A. an original icon of L.A. that has been transformed into a unique urban Oasis. The rooms are apparently designed to harken back to comforts of your gramdma's spare room adding a little bit of hi-tec convenience to bring it up to date. At very reasonable prices it will be the cheapest “chic” you will find in L.A. www.farmersdaughterhotel.com

'i-am' are loving these Alexander Girard PLYprints, these reissued versions of Herman Miller's 1970's silk screened graphic prints are hand screen-printed on sustainably harvested plywood panels using water based inks, using plywood that could otherwise not be used to to grain imperfctions. There are 6 different prints to choose from, each is guaranteed to brighten up your walls and give it a touch of 70's Brady Bunch cheeriness and at the same time your doing your part for the environment, what's not to like? For more information visit scp.co.uk