CX Masterclass

3 Day Banking Customer Experience Masterclass

Expertise

Skills & Techniques to Build The Perfect Customer Experience
Hosted in 10 Major Cities Around The World 
Find out more here

The challenge

Are you ready to make your bank stand out in an ever-changing landscape?

In today's banking world, customer experience is the ultimate game-changer, with customers demanding more personalised, seamless and innovative interactions than ever before. Join our exclusive webinars2 to find out how you can deliver exceptional value at every touchpoint.

Elevate Your Customer Experience

This three day masterclass is designed to equip banking professionals with the knowledge, skills and tools needed to design exceptional customer experiences in bank branches and create effective customer journey maps. These masterclasses will be hosted in ten major cities around the world, over the coming twelve months.

Explore The Importance of Customer Experience

Participants will explore the importance of customer experience in banking, strategies for creating customer-centric cultures, and the impact of digital transformation on customer expectations. They will also have the opportunity to develop a strategy for improving bank branches.

Who is this for?

This masterclass is designed for banking leaders—from branch managers to digital transformation specialists—and anyone passionate about improving the customer experience. Join us to network with your peers, gain valuable tools, and drive real change in your bank.

At I-AM, we've spent over 25 years helping banks revolutionise their customer experience. Our goal is simple: to make banking less of a transaction and more of a relationship. I'm excited to share what we've learned and show you how to truly put your customers first.

Jon Blakeney, Group Partner & CEO at I-AM

Meet The Experts: Jon Blakeney

Jon has been helping some of the world's largest banks transform their customer experience for over25 years.He has successfully led branch network projects in over 30 countries for banks such as Raiffeisen, Saudi National Bank, UniCredit and Bank Danamon in Indonesia.

Meet The Experts: Dr Urszula Wysocka

Urszula has successfully led groundbreaking transformation projects across Europe, Africa, North America, and Asia - shaping customer experience, digital transformation and sustainable finance on a global scale.ites have since been completed.